Philanthropist, Mogul and Community Activist are titles that were
once not synonymous with the name Freeway Ricky Ross. Most popularly known as
the non-violent ex drug dealer that dominated the 80’s Ricky has transformed
the narrative and re-written the end of his story.
Given a life-sentence Ricky Ross utilized his time by
teaching himself to read at age 28 and studying law. This tenacity for not
giving up in what seemed to be a hopeless situation opened the doors to his
release in 2009.
Compiling many of his experiences and skills for
entrepreneurial success in his book ‘Freeway Rick Ross: The Untold
Autobiography’ his passion and humility is unmatched. Touring while speaking to
youth and offenders is at the forefront of his career.
On a 4-day tour in Dallas, TX Rick visited schools: Billy
Earl Dade in South Dallas, Oliver Wendell Holmes, John Carpenter Elementary and
South Oak Cliff High School in Oak Cliff. Referencing his story as told in the
Netlfix documentary, 'FREEWAY: Crack in the System' he recanted the details of
his rise to Kingpin and his redemption.
Some highlights of his visit include a live podcast at the
Foundation Room located inside the House of Blues hosted by Dessie Brown of LD
Unlimited Marketing. Invited guests and media were able to get an intimate
account of his life and skills that have led him to become a successful
entrepreneur. Visiting non-profit organization ‘For Oak Cliff’ and Vegan
restaurants ‘Recipe Oak Cliff’ and ‘Sankofa’, Ricky Ross was determined to make
his presence felt in the neighborhoods that have continued to support him.
Now referred to as ‘Uncle Rick’ women and men of all ages
showed their enthusiasm and respect as they purchased books, took pictures and
chatted with the O.G. Greeted with a smile everyone that was in his presence
left with a special gift-HOPE.
For more information about Freeway Ricky Ross visit his